• Your Trade Business Does Quality Work. Does Your LinkedIn Say That?


    Most trade company LinkedIn pages are either empty, outdated, or look like they were thrown together in 20 minutes. We fix that — so when the right people find you, they actually stick around.


  • The Hard Truth About Trade Businesses on LinkedIn


    Here’s what’s happening right now: developers, project managers, procurement teams, and top-tier tradies are checking your LinkedIn before they call you. What they find — or don’t find — is already shaping their decision.


    A half-finished profile with no company description, a blurry logo, and zero activity? That’s lost work. Lost recruits. Lost opportunities you never even knew you had.


    LinkedIn isn’t just for officeworkers anymore. It’s where construction contracts get sourced, subcontractors get vetted, and quality tradespeople decide if a company is worth working for.


    And right now, most trade businesses are invisible on it.


    We Build Your Company LinkedIn From the Ground Up


    This isn’t a one-size-fits-alltemplate job. We take the time to understand your business — what you do, who you want to attract, and what sets you apart from every other tradie company in
    the market — and we write a profile that actually reflects that.


    What’s included in your Business LinkedIn Profile:
    Company Overview & About Section: The most important real estate on your profile. We write a compelling company description that tells your story, positions your expertise, and speaks directly to the people you want to do business with — whether that’s clients, subcontractors, or the next great hire.

    Tagline & Specialties: That one line under your company name? It matters more than most people realise. We craft a sharp, specific tagline that makes it instantly clear what you do and why you’re good at it.

    Services & Areas of Operation: Clear, keyword-smart descriptions of your services and the regions you cover — so you show up when the right people are searching.

    Profile Optimisation Checklist: We go through every section of your company page — banner image guidance, logo specs, CTA buttons, featured content — and make sure nothing’s been missed, left blank, or set up wrong.

    Content Starter Pack: Three ready-to-post LinkedIn updates to get your page active from day one. Because a great profile with no activity still sends the wrong message.


  • Built for Trade Businesses Who Are Serious About Growth



    This service is for you if you’re running a trade or construction business and you’re ready to stop being invisible online.

    That includes:
    Builders and construction companies looking to attract better clients and subcontractors

    Electrical and plumbing businesses wanting to build credibility and get found.

    Civil and construction contractors who need a professional presence for tendering.

    Any trade business that’s grown beyond word-of-mouth and needs their digital presence to match.


    If your business does quality work, your LinkedIn should say so — loudly and clearly.


    We Know This Industry. We’re Not Guessing.


    There are plenty of LinkedIn consultants out there who’ll write you a profile full of corporate fluff that
    sounds nothing like a real trade business. That’s not what you’re getting here.


    Anthi built Deluxe Resumes specifically for the trades because she’s lived it — 10 years working through construction, from administration to Assistant Project Manager, with hands-on
    experience in estimating, contracts, and commercial builds.

    She knows what your business actually does, she knows what clients and subcontractors look for, and she knows how to communicate it in a way that lands.


    Your LinkedIn won’t sound likeit was written by a marketing agency that’s never set foot on a job site. It’ll sound like your business — professional, credible, and genuinely compelling.

  • Business LinkedIn Profile

    from $950

    Includes full company page writing and optimisation, tagline, about section, services, and a content starter pack.

    Your company's LinkedIn page is often the first thing a potential hire or client checks — make sure it's saying the right things. We build out your company LinkedIn presence from the ground up, with messaging that speaks directly to the trades industry. Professional, authentic, and positioned to attract the right people — whether that's your next star apprentice or your next big client.

    No corporate waffle, no copy-paste templates. Just a sharp, industry-specific brand presence that works as hard as you do.

    What it includes:

    1. LinkedIn Optimised for business

    2. Link Tree Set Up

    3. Portfolio Set up

    4. Your Company Branding

    5. First Three Post Included

    Continued Copywriting also available just ask me..

  • Business LinkedIn Questions

    Answered with you in Mind

  • While We’re At It — Get a Free Branded Linktree for Your Business

    Your LinkedIn is sorted. Now give people one link that pulls everything together —
    your LinkedIn, your website, your socials, your contact details — all on a single branded page they can open in seconds.


    We’ll set up a fully branded Linktree for your trade business at no extra cost. It’s a
    standalone free service — no strings, no hidden fees. We just think every trade
    business we work with deserves to look the part online, end to end.


    What’s included in the free Linktree setup:

    Business bio & headline copywriting: A short, sharp company description written by us — what you do, where you operate, why you’re worth calling. Plain language,
    no filler.

    Branded design: Your colours, your logo, a back ground that looks like your business — not a generic template.

    Full link setup: LinkedIn,website, Facebook, SEEK jobs page, subcontractor enquiry form, contact details — everything labelled and ready to share.

    One round of revisions: We send it over, you tell us what to tweak, we get it right.

    Just tick the box when you fill in the form below and we’ll include it with your
    LinkedIn profile delivery.


  • Stop Letting Your Competitors Look Better Online Than You Do


    Your business has earned its reputation on the tools. Now let’s make sure the rest of the industry

    can see it.

    Get Your Business LinkedIn Done


    Or call Anthi directly: +61 425 768 837

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